Bridging the Gap: Humble Reflections from Judging the 2024 Reggie Awards As a judge at the 2024 Reggie Awards, navigating the experiential categories felt like wandering through a maze of creativity and innovation. Yet, amidst the dazzle and glitz, a sobering realization dawned upon me: I might be part of the problem. Each project, whether […]
Soho Perspectives: April 2024 Read More »
Introducing the first edition of our Soho Perspectives newsletter, where we delve into the realm of experiential marketing and explore the profound shifts taking place in the wake of the pandemic. In this edition, we’ll discuss how brands are responding to the evolving landscape by innovating beyond traditional marketing methods to become architects of community
Soho Perspectives: March 2024 Read More »
Check out Soho’s own Lauren Weber featured on Training Magazine. “Tech layoffs: Companies that announced job layoffs this week.” “CEO is facing a morale crisis after multiple layoffs.” “First Quarter 2023: Layoff Tracker.” These headlines form just a small part of a long list compiled from the last few months and years of news headlines.
Growing the Bottom Line: How Training and Development Creates Long-Lasting ROI Read More »