HILTON: ALCC
BRAND ROOMS
the challenge
HILTON WANTED TO CREATE AN INDUSTRY-LEADING EXPERIENTIAL EVENT, BRINGING 13 OF ITS BRANDS TO LIFE IN A HIGH-TOUCH, IMMERSIVE WAY.
the SOLUTION
SOHO LEVERAGED OUR EXPERTISE IN EVENT PRODUCTION, FABRICATION, AND VENUE MANAGEMENT TO DESIGN EIGHT CUSTOM BRAND EXPERIENCES ACROSS TWO VENUES AT THE AMERICAS LEADERSHIP & COMMERCIAL CONFERENCE. THE RESULT? A MASTERCLASS IN HOSPITALITY, BROUGHT TO LIFE THROUGH HANDS-ON, INTERACTIVE ACTIVATIONS.
