The Challenge
Citi looked to host a gallery and a talk at the iconic LAAS featuring 2022’s winter art collection. Soho was tasked with pulling together an immersive experience that stood out and allowed for a place to converse.
The SOLUTION
Citi created its own space with an eclectic assortment from featured artists. The Citi space hosted the opening night Toast & keynote presentation featuring St. Jude & celebrity philanthropist Kaia Gerber.
Citi hosted three gallery talks featuring artists who were highlighted in the space. The gallerist conversations invited the participants to give in-depth background on their work and allowed direct audience interaction with artists.
THE RESULTS
4,000
Attendees
75
Gallerist Talk Attendees
5
Featured Galleries
